Golden Valley benefits from the marketing clout of Discover St. Louis Park (DSLP), a partnership between the City of Golden Valley, DSLP, and the City of St. Louis Park to promote the assets of both communities.
Discover St. Louis Park is a destination marketing organization devoted to promoting St. Louis Park and Golden Valley. DSLP started in February, 2011 with a goal of attracting visitors to the area. Since it was established, DSLP credits its efforts with millions of dollars in direct economic impact.
Golden Valley businesses are marketed in DSLP's website and publications to provide area visitors with the precise accommodations they need. DSLP's efforts in Golden Valley are funded by a 3 percent lodging tax collected by the hotels, which accounts for an estimated 20% of its overall budget.